Company News: Page (1) of 1 - 02/07/13 Email this story to a friend. email article Print this page (Article printing at page facebook

FATS Digital Expands Archiving and MAM Services With Front Porch Digital

(February 07, 2013)
DMN Newswire--2013-2-7--
Front Porch Digital, the global leader in content storage management (CSM) solutions, today announced that FATS Digital, a leading mastering, storage, broadcast video duplication, and technical services company, has expanded its digital archiving facilities with Front Porch Digital's DIVArchive(R) CSM and the complementary DIVAdirector(R) 5 media asset management (MAM) system, which place Sydney-based FATS at the forefront of the Australian professional media storage sector.

Both platforms are widely recognized and used by professional video postproduction companies, content providers, stock footage libraries, ad agencies, and TV stations worldwide. DIVAdirector 5 enables companies to browse and order content via the Web while DIVArchive is used to manage the archived assets.

"We have complete confidence in Front Porch Digital's CSM and MAM systems as being superior and flexible," said FATS Digital Director Robert Angell. "DIVAdirector 5 has many users worldwide, and a strong commitment by Front Porch Digital to continue developing it in the future means FATS' customers will reap the benefits." 

DIVAdirector allows FATS customers to view low-res proxies over the Internet and then order the high-res content to be delivered on drives, videotape, or electronically in a multitude of file formats.

Once assets are digitally ingested, FATS can transcode the original high-res file to deliver different file formats to different customers purchasing the same footage or program -- a capability that streamlines the process for everyone involved. 

"FATS provides its customers with extremely competitive archival and data management systems, and the latest offerings will be offered at very competitive rates so that customers who want to move from a tape-based system to a file-based system will be able to do so economically and securely," Angell added.

"Our DIVASolutions are particularly well-suited to the postproduction market," said Rino Petricola, SVP and general manager of Front Porch Digital. "DIVArchive and DIVAdirector are designed to do precisely what FATS needs them to do, which is to duplicate and transfer video in a number of different formats within a number of different markets, and make that video accessible when and where it's needed."

More information about these and other Front Porch Digital products is available at

# # #

About Front Porch Digital
Front Porch Digital is the global leader in solutions for migrating, managing, and monetizing media content. Operating on-site and in the cloud, the company's purpose-built software employs the latest technologies to deliver truly flexible and scalable media workflows. Solutions delivered by Front Porch Digital appropriately manage large and complex media files and workflows while ensuring optimal performance and utmost security. More information is available at

Photo Link: 
Photo Caption: Michael Solomons, CTO of FATS Digital, works with Front Porch Digital's DIVAdirector to view low-res proxies over the Internet.

Page: 1

Related Keywords:Front Porch Digital, FATS Digital


Our Privacy Policy --- @ Copyright, 2015 Digital Media Online, All Rights Reserved